In the past few years, we have seen the rise of Google Shopping ads. In fact, Google Shopping ads alone contribute to almost 80% of retail ad spend and have over 60% Google clicks. These ads allow you to display your store name, reviews, product images, product descriptions, and prices in front of your prospective customers. Because Google Shopping features images, it appeals to your prospects’ vision, creating a rich shopping experience. It allows your products to stay in front of your potential customers. With Google Shopping, your conversion rates will multiply more than your search ads.